My Video Went Viral. Here's Why

čas přidán 19. 05. 2019
My hypothesis is that the algorithm, rather than viewer preference, drives views on the site. As the algorithm shifts, various CS-tvrs experience burnout (as what used to work no longer works) and right now click-through rate is the key metric. So clickable titles and thumbnails are the only way to get a lot of impressions and hence views - they are the only way to go viral. This leads me to wonder which audiences will become most prevalent on the site and if there will even be a place for educational content. In the long-term, hopefully CS-tv is able to measure satisfaction through surveys and other metrics to ensure an optimal experience for everyone on the site.
Flipchart artwork by Maria Raykova
Filmed by Raquel Nuno
Thumbnail by Ignat Berbeci

Komentáře

  • Thanks for this video. I looked through your recent videos and I've watched them so I rung that bell, and a few for other channels. I've literally never done that. Thanks for enlightening us.

  • Bravo. More economic insights in this video than I typically see in some econ channels I watch.

  • my click through rate is 7% 🌝

  • wow. this is amazing. it literally just described my exact thoughts.

  • I will Subscribe to any one who subscribe to my channel And like any video

  • I rang the bell

  • I think that the CTR Is a good metric to use. There should be some sort of metric contributing towards recommendation for a channel with a specific percentage of returning viewers. This counteracts when the click-bait title is backed by poor content. Additionally, it wouldn't be a bad idea to ask for a star rating from the viewers but no one wants it to be a survey. Just throw the stars below the like or dislike and a viewer can rate it 1-5 and move on.

  • youtube did not recommend me a veritasium, 3blue1brown or Mark Rober video for at least 6 months. In fact it has been so long that I forgot Mark Rober's name and searched "NASA engineer" to find his channel

  • the first recommendation under this video is the shade ball video. figures.

  • cs-tv.org/tv/video-EM49ZrPBTGw.html plz subscribe it is my channel

  • Pls support!

  • To change the algorithm, you need to change its goal. In Derek’s case, he wants to improve the worlds level of science education. OK, now you have to prove that, as people gain science education, they become more valuable viewers (eg advertises want to sell to them more)..

  • I don't use the CS-tv main screen. I use the CS-tv search-bar as if it is a google search-bar :-)

  • Who’s waiting for Veritasium to hit 10 million subs?

  • Next: My Video "My Video Went Viral" went viral. Here's Why..

  • Bell rung! Keep it up! Appreciate that you aren't always "Like comment and Subscribe!"

  • We need to get back to RSS feeds. No more algorithmic timelines, just show me a queue of the things I'm subscribed to, across whatever platforms, in once place. If they won't build it, we will.

  • I wish I saw this video way earlier, I noticed that videos were getting more "clickbaity" and I was discouraged to actually click them cuz I always hated this needy begging clickbait culture and it always made mt think such videos are low quality. I even missed some really nice videos, like "This equation will change how you see the world", and refused to click on them until someone sent them to me or until they got "old". But seeing this video I can kinda understand the need for that, I mean, personally, I am still more attracted to old-style "boring" titles but maybe I should give in a little bit, which is sad. This also kinda relates to the fact that we are screwing with our attention spans and what really should catch our attention, which is even more sad.

  • I changed my gmail account just for not watching the videos youtube recommend to me , i watch a video related to a topic and boom all my recommendation follow . That's annoying for me .

  • Derek seems so kind

  • this video. OMG ... how much efforts u put in sir... Its so awesome sir. Thank you so much for sharing details. You r so soft spoken. Sir i liked video , subscribed channel and hit on bell icon and enabled all notifications :) Sir i loved watching it. Thanks Sir

  • cs-tv.org/tv/video-lB9aF6e5Zok.html

  • I promote channels!!! Have 500 to 15000 subscribers??? Game streamer? Live stream? Hit link and comment on a video on my channel to discuss ideas and promotion opps. Link above and below this comment!!! Easy just give it a try

  • If you maximize the algorithm to let people watch what they want to watch, you will maximize the difference in video's they watch

  • Do you consider topics suggested by your subscribers? If so, what is that process like?

  • Even though I have zero interest in producing viral videos, I appreciated the thought you have put into keeping your channel informative and noticed.

  • Very nice video

  • I got the mark robber jello pool videos as my first recommended on my homepage directly after that.

  • <a href="#" class="seekto" data-time="1125">18:45</a> the problem is they were going to click somewhere anyway. it erodes trust in the site/service

  • The video under this one is actually the one you showed at the beginning 😂

  • We should be able to choose different algorithms in the app settings. I would choose one based on my likes, subscriptions, and similar content, but not the click. That's not what CS-tv wants, but it would be the best for its users. I think this algorithm will end up with people trying actively to not watch CS-tv, like people trying to get out of drugs, and it wont work in the long term

  • I noticed that whenever I watch a science video, CS-tv takes me to SciShow. If I watch a math video, it takes me to PBS Space Time, then to SciShow. If it's about selling advertising, will Google delete the videos that don't sell "enough" advertising? Will there be a PBS equivalent of CS-tv? Will that be bought out by Google and turned into marketing engine? Will we start to have minimal content, the way magazines have done? And, since people are buying fewer books and music and movies, will there be less of these? Is this a bad thing? We know we are too much of a "spectator" society, but if it becomes difficult to learn from experts and from people who learn from experts, will we have a hard time understanding what the experts are saying when we need them? Will we become the kind of society that can't evaluate if it's being force-fed pseudoscience? The kind of society that thinks you can catch a virus from a computer? The kind of society that doesn't know the difference between metamorphosis and evolution? That will believe everything that sounds cool and disregard everything that sounds complicated? Is this good for a person living in the most complex civilization the brain has ever seen?

  • Joe Rogan told youtube to take along walk off a short pier.

  • Gr8 m8

  • He looks like Elon Musk

  • his top 3 videos are about balls

  • Very complicated but if you take the time to understand trust me you will be having your videos go viral as well.

  • audience should be more conscious

  • cs-tv.org/tv/video-lOJxY7xwuHM.html Like the above video for a subscriber Don't forget to type your channels name at this comment

  • I subscribed and rang that bell. I stumbled on your old content a couple of days ago. I think burnout occurs when good content creators are forced to play the game. Pragmatically, you need to find the balance between both the game and your happiness.

  • I think there is a problem in that what people click is often not what they inherently desire to watch or have presented in their feed.

  • cs-tv.org/username-feedsubscriptions

  • I love your channel, I was taking machine learning course last semester and I watched a video you made about bayesian probability that got me hooked! Thank you very much!

  • Is this going to help me grow my channel? Edit: I am still bellow 20 subs at the time

  • We're actually more like, caged pigeons Caged pigeons are bad at spelling, and love Harry Potter.

  • Good information #kokachi45

  • Great Video

  • Are we served what we want or do we want what we are served?

  • The video that went viral in the 'next showing' of the video explaining why it went viral

  • Knock knock

  • I actually love how nice and clean this presentation looks. Most powerpoint presentations aren't this good.

  • I love this channel, I'd love more people to see it.

  • RING RING

  • <a href="#" class="seekto" data-time="667">11:07</a> the good days of good content.

  • Tell honestly Who all are new creators in CS-tv Btw I am also plz subscribe

  • I love this transparency. I trust Derek more than any other CS-tvr to create high quality, honest content.

  • You red pilled the game bro

  • <a href="#" class="seekto" data-time="1075">17:55</a> you sounded like BDubs there for a moment

  • @Veritasium - Hi Derek, so it's been exactly 1 year since you published this video. How has the YT algorithm changed, and how are you finding the navigation through its treacherous waters. I'm about to launch a Vlog based in Zimbabwe - and the way YT works here is in NO WAY tailored to how audiences here engage with content. So I am trying to figure out how to make a solid plan to work with. Any input and feedback would be GREATLY appreciated.

  • The attention span. CS-tv has reached a wider audience now. They’d want to keep them here, and get them interested straight away

  • Oh....there is a bell icon on CS-tv? I did not know until now. Just clicked it for Veritasium. Thanks and you have a lovely family (just saw your "Story of your life" video)

  • Don't worry - just ask for the bell! I didn't even know it was a feature. Your videos are great - keep it up. Also, consider an A/B testing algorithm to automate the thumbnails. Finally, you're missing the ultimate point. If the audience follows you, then you shape the algorithm. As an educational channel, you're on the frontier of content. Speak to the universe, the world will follow.

  • 👍

  • I purposefully block channels that have click baity thumbnails and titles, but obviously this channel will be an exception now due to this video :)

  • Really Inspiring. Just keep going. I obviously ring the bell.

  • I watched one cnbc video and subscribed and 3 weeks later my entire feed is 99% cnbc videos.

  • Wow,just wow

  • love your channel

  • people in 2018 and stuff saying that the youtube algorithm will improve me i dont think so

  • you need clickbait to go viral

  • <a href="#" class="seekto" data-time="1371">22:51</a> If you use the Google Opinions Rewards app, it's even more detailed than the CS-tv page and even pays you something like $0.05-$0.90 for each survey. The ones I've had asks to review and rate how well the thumbnail and title match with the actual video I had previously watched and if it's something I'd recommend or watch again. I guess this is way to filter out clickbait videos and engagement baiting.

    • Google said in an update last year they'd penalize channels that are engagement baiting by lower it's rate of been recommended, shown on the homepage and rank lower in searches, unfortunately, this doesn't seem to be working. Engagement baiting is by clickbaiting (wrong thumbnails, titles, tags or descriptions) asking for subscribers, comments, likes, views or shares such as like "subscribe/like and you may win {X} prize" or "If I reach 100,000 views/subscribers I'll do {X}" or "comment {X} and ..." or "subscribe and click that bell. One lucky person will hear it ring" etc... those are annoying.

  • Woah comment section used for comments

  • *How to go viral: get help from Mr beast*

  • I'm just starting very good video good explanation

  • what someone that isnt saying subscribe all the time Thanks veritasium for saying it. I think its so cringy when creators are saying all the time as if people would loose their soul if they don't subscribe. Yes I have to have in my vids but some creators spend great force to get new subs when creating content should be the greater gain.

  • to answer. A better way for youtube to decide on audience content, is to allow the audience to decide on 4 options of allgorythms, this would get the pigeons---erm creators to go one of them 4 routes to get views and future subs. Imagine a world were best description to title brought best option. Now it is possible in filter but how many tubers go staight for filter videos.

  • Nice video. Well thought-out and presented. I'm learning.... thank you for your time in putting this together

  • I appreciate your honesty with your fans. Keep creating, we love you! I think one way to improve the algorithm is to let individuals have more control over their algorithmic parameters. For example, if I watch a video that I don’t want to see more of, I have to delete it from my watch history so it doesn’t mess up my feed. Just a thought.

  • I question why is it important to youtubers that people watch their videos. Is it as a form of validation? "Oh - I need people to watch what I've done or I won't exist!"

  • This was really helpful thank you so much